The Art of the Interview

Confessions of a Jaded Journalist

Before conducting interviews with the administration about my Campaign for Pepperdine story, I felt extremely unprepared. The campaign was publicly launched two years ago, and I wanted to do a follow up. I wasn’t sure how much money of the $450 million goal had been raised, how long this campaign has been in the works or if there were any related events coming up.

Going into my interviews cold turkey made the interview process even more intimidating. I had a few questions prepared, but I really had to let the subject lead the interview so that I could find my ‘lead.’ In addition, my first interviewee objected to having the interview recorded. This was a first for me. I prefer to record interviews so that I get everything that the source says, word-for-word. Instead, I had to take great notes.

Good reporters need to be good listeners. In interviews, a…

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